Are you a business with a large google ads budget trying to get the best ROI from your campaigns without the stress of manually managing bids daily?

If yes, this post will help you understand what google automated bidding strategies are and how they can help you get more clicks or conversions for your defined budget that you might be otherwise missing out on.

You have probably encountered some of these bidding straggles while managing your campaigns in google ads, but never used them because your google ads management company simply didn’t choose to. Some of these smart automated bidding strategies are ~

• Enhanced CPC
• Maximise conversions
• Target CPA
• Target ROAS

For the sake of simplicity, we would like to tell you that all of these are advanced “machine learning” bidding strategies that automate the bidding process to achieve the desired objective. For instance, with Target CPA, you define the amount you are willing to pay for a conversion, and based on your historic conversion data, google will optimise your bids in real time to match that number.

At Top Ranks India, we have extensively worked with our high google ad spend customers across the globe (in the USA, Ireland, UK, India and more) and implemented some of these smart bidding strategies to achieve exceptional increase in ROI, something which manual bidding will be unable to achieve because of google’s advanced machine learning algorithms.

So, when should you be using these advanced smart bidding strategies?

You can be sure that these bidding strategies will work, when ~

• You have a large advertising budget (such as $5000 and above per month)
• You already have at least 50 conversions in the last 30 days so google can use that data to automate your bids in real time
• You want to maximise the ROI from your campaigns by leveraging the advanced machine learning algorithms that Google has without manually adjusting the bids daily

Are you ready to take the leap to smart automated bidding Google ads strategies?

We are here to help. With years of hands on experience on google ads accounts of global clients, you cant go wrong with Top Ranks India. Give us a call for a free evaluation of your Google ads campaigns at +91-8014148686, or simply email us at sales@topranks.in today. We promise this would be the best EVER decision for your business.