Offers search marketing services (SEO & Google Ads) to companies globally
Google ads is a very powerful inbound marketing platform. Not just because it is highly effective in generating target leads for a business across the globe, but also it can help your business gain an unfair advantage over competition almost instantly overnight. Take example of the study abroad market that’s intensely competitive, specifically in a […]
Are you a business with a large google ads budget trying to get the best ROI from your campaigns without the stress of manually managing bids daily? If yes, this post will help you understand what google automated bidding strategies are and how they can help you get more clicks or conversions for your defined […]
This is a question we get asked frequently by businesses in India who are new to advertising with Google Ads. You should read this post carefully because we will give you a precise answer to all your google ads daily budget questions here. Since we assume you are new to google ads, we will first […]
Amidst the COVID19 uncertainties in 2020, businesses are skeptical about how their revenues will be affected once the world and economies reopen after the lockdown across the globe that prevailed for months to contain the damage. And for the right reasons, because the fear of a looming recession is on every business owner’s mind. We […]
It is that time of the year when you need to create digital marketing budgets for your business or company. One of the key decisions you will need to make is whether you should spend on SEO or PPC, or both? Well, the answer is not as simple as choosing between apples and oranges. That’s […]
Running google ads can be quite daunting. You have probably experimented with google ads and they have NOT worked for you. You wake up in the morning, google has eaten your budget and BINGO – No sales or leads. This happens every single day to you, If you think google ads has been stealing your […]
Majority of google ads advertisers are aware of the google ads as text ads that show up in google searches. That is, when you search for a keyword in google, the top results that show up are google ads. Fair enough. What you probably are not aware of is the Google Display Network (GDN). Google, […]
Ad blockers are simple software programs that work with your browser’s extensions to block online ads, be it google ads PPC, display ads, facebook ads or the likes. There are almost about 200 millions users of such ad blockers in the world, and the chart keeps going up. What do ad blockers mean for advertisers? […]
If you are not new to digital marketing, chances are you have tested waters with both SEO & PPC at some point. What is interesting to know is – how seo and PPC can work hand in hand to achieve your marketing goals. Read on. SEO or Search Engine Optimization is not easy. It takes […]