If you have experience running google ads for your business, you already probably know that landing pages are an integral part of your campaign. You must create landing pages for google ads that convert well and deliver the maximum RoI.
What is a landing page?
A landing page is simply defined as the webpage that people are sent to when they click on your google ads. This can be a regular page on your website, or can be a standalone page that is optimized for user experience to boost conversions.
A landing page is one of the key factors that determines the quality score of your keywords in the ad campaigns. The better the landing page experience and relevance, the higher will be your keyword quality scores and the less you will pay for clicks and conversions.
How to build a landing page experience that is optimized for google ads?
There are several factors you need to know and implement in order to create a good landing page experience.
- You need to offer useful and relevant content that matches your keywords and ad copies.
- Make your landing page mobile responsive.
- Optimize your page load time.
- Freely share information about your business such as what it does and contact information.
Typically, you will need outside help such as with an agency like us (Top Ranks India) to build high quality landing pages that convert well. If you would like to talk to us about how we can help, just email us at email@example.com or call us at +91-9958010626 today!