With the advent of smartphones, a user’s location can be tapped by a marketer to deliver targeted ads in a specific geographic location. Location based ads is the most exciting mobile opportunity of 2017, according to a recent IAB study.
Why are location based ads effective?
- They are personalized to a user’s specific location
- They are delivered in real time
- They are targeted
Imaging walking down Times square in New York, and at that exact moment imagine having a 20% discount voucher delivered by the Hard Rock cafe instantly on your phone. You are more likely to use that voucher as your are near the cafe at that particular time.
We can help your business deliver location based ads to your potential customers. For a free evaluation, please email us at firstname.lastname@example.org or call us at +1 (917) 432 0923 from the US.